The Whaley House is a classic example of mid-nineteenth century Greek Revival architecture, formally dedicated as a historic house museum on May 25, 1960 and has been open to the public ever since. It is one of southern California’s most popular visitor destinations. This is a new branding system that will represent the Whaley house as a significant educational and historic landmark. The current look is generic, while the new Whaley House brand will also appeal to a younger broader audience.